Get your brand recommended by
ChatGPT, Gemini & Perplexity.
People don’t just Google anymore — they ask AI. GEO makes sure that when ChatGPT, Claude, Gemini, Perplexity, or Google AI Overviews answer a question about your industry, your brand is the definitive recommendation.
ChatGPT
Appear natively in OpenAI’s answers
Google AI Overviews
Rank inside AI-powered search results
Perplexity AI
Claude & Gemini
The New Search Paradigm
SEO is for Google. GEO is for AI.
Generative Engine Optimization (GEO) is the specialized discipline of structuring your content, digital footprint, and brand authority so that generative AI models recommend you when prospects query relevant solutions.
AI assistants have become the primary research touchpoint for millions of decision-makers. If your business isn’t cited in those conversational responses, your competitors win that business by default. GEO solves this with deep entity structuring, high-authority mentions, and technical signals that LLMs trust.
Zero Ad Saturation:
Exponential Compounding:
OUR GEO PROGRAMME
Full-Spectrum Generative Optimization
A turnkey programme — from diagnostic AI benchmark audits to multi-channel authority engineering.
0 1
AI Visibility Audit
We rigorously test how ChatGPT, Claude, Gemini, and Perplexity answer critical buyer questions — benchmarking whether your brand is named, recommended, or cited as a primary authority.
0 2
AI-Ready Content Architecture
LLMs prioritize unambiguous, factual, highly-structured content. We engineer pages in the exact semantic syntax AI loves to parse — direct answers, verifiable facts, and quotable data.
0 3
Schema & Structured Entity Data
We build enterprise JSON-LD schema (FAQ, HowTo, Article, Organization, Product) that AI crawlers use to connect entity relationships and attribute knowledge directly to your brand.
0 4
E-E-A-T & Subject Matter Authority
Experience, Expertise, Authoritativeness, and Trust. We build recognized author graphs, executive bios, and industry citations so AI models choose your team’s insights over competitors.
0 5
Brand Mentions & Digital PR
LLMs are trained continuously on the open web. We secure authoritative press mentions, podcast references, and peer reviews that make your brand recurring training data for foundation models.
0 6
AI Visibility & Sentiment Tracking
We track your prompt share across every major AI platform on a monthly cadence — measuring mention frequency, sentiment polarity, citations, and overall share-of-recommendation.
Market Reality
AI Is Already The New Search Front-Door
The way buyers evaluate software, services, and products has transformed fundamentally.
1 in 3
Active buyers now use AI chat assistants during preliminary vendor research prior to reaching out.
60%+
Of all queries conclude without clicking an outbound link — AI Overviews answer questions in place.
0 Ads
Exist inside generative answers. Algorithmic earned presence is the only entry point into the LLM conversation.
24 / 7
Your category is being queried by buyers. GEO determines whether AI champions your solution or your competitor’s.
Execution Roadmap
Our 5-Step GEO Process
A proven, systematic framework designed to make foundation models continuously cite your company.
Phase 1
01
Multi-LLM Audit
Comprehensive diagnostic benchmark across ChatGPT, Claude, Gemini, Perplexity, and Google SGE against your direct competitors.
Phase 2
02
Entity Strategy
A targeted action plan: the exact question prompts to dominate, entity connections to forge, and author authority to establish.
Phase 3
03
Sprint Execution
Deploying AI-friendly content, verified JSON-LD schema, Wikipedia/Wikidata entity links, and high-impact digital PR mentions.
Phase 4
04
Prompt Testing
Re-running rigorous prompt sets monthly to monitor recommendation rate, citation prominence, and sentiment sentiment shifts.
Phase 5
05
Scale Authority
Doubling down on high-performing clusters and extending your footprint into adjacent commercial buyer intents.
Frequently Asked Questions
Questions We Hear A Lot
Clear answers on Generative Engine Optimization and how it drives commercial growth.
They overlap, but their mechanics differ fundamentally. Traditional SEO focuses on optimizing web pages to rank in search results to attract clicks. GEO optimizes for being cited, recommended, and praised inside conversational AI responses — where a traditional click often doesn’t happen. The best modern growth programmes run both in tandem.
AEO (Answer Engine Optimization) originated around featured snippets, PAA, and voice search. GEO (Generative Engine Optimization) specifically emphasizes generative LLM chatbots like ChatGPT, Claude, and Perplexity. We offer both so you dominate both snippet position zero and conversational AI recommendations.
Live search-connected models (Perplexity, Google AI Overviews) reflect schema and digital PR wins within 4–8 weeks. Standalone foundation models like ChatGPT and Claude update their parametric knowledge over 3–6 months as web indexing compounds. We report initial wins the moment they appear.
We test a standardized benchmark of commercial prompts across OpenAI, Anthropic, Google, and Perplexity every 30 days. We measure whether your brand appears, whether it is named by name, whether a link is cited, and your total percentage share of recommendation against rivals.
A one-time forensic AI Visibility Audit starts from £950. Ongoing monthly GEO management typically ranges from £1,500/month for specialized mid-market sites up to £6,000+/month for highly competitive sectors. Scope is fixed and fully transparent before anything is signed.